My informal personal blog, once called “Hovering Over the Back Button”, now, as I post on Tuesday’s it’s “Tuesday 2¢”
| on Persuasive Content, Colleen Jones;, search results;
In my day to day life, I am usually approaching Persuasive Content from a tools perspective - talking to organisations about understanding and engaging with their
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A blog article by Richard Skaare got me thinking this week. In his article Beware: What You Create Could Own You Richard talks about being seduced
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Distracted while purging my desk for a move to a new spot in the office, I found myself flicking through an old copy of Computer Weekly.
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A chap called Kraig Kleemen got my attention today, whilst peddling his "Must-React System" for sales, he put this post into a Content Management
[ Read more ]| on Observations
This blog post is inspired by a chat show interview I saw at the weekend of the UK writer and broadcaster Danny Wallace, who in 2005
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Aside from being the name of this blog, what really is Persuasive Content? The well documented profileration of web content, fueled by increased access to social
[ Read more ]| on Social Media, Alterian;, Content Management
Been a while since the last post and no this isn't yet another dead blog, merely resting, honest. My focus over the last few
[ Read more ]| on Speaking
This week I was asked to speak the Triple i conference aimed predominately at CIO's, of which there was a good attendance, from some
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| on Observations, Paris;, people buying enterprise software;, software;
One of the most difficult phrase in the world for a vendor to engage with - of course you do and we have a solution to
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