19 April 2012 | on Observations , Amsterdam , British Airways , enterprise software; , New York , The Netherlands , things social media , Truscott , Twitter; , United Kingdom;
Last week I had a splendid experience flying British Airways. I am shallow enough to admit that on this occasion "splendid experience" does indeed
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03 April 2012 | on Observations , actor , airline , British Airways , Customer engagement , Market research , Marketing , online marketing genius , Psychometrics , Rich Hall , Statistical survey , United Kingdom; , United States; , web survey
If you don't know Rich Hall, he is an American comedian who's also done quite a lot of stuff on UK TV.
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09 March 2012 | on Observations , The Engagement Tier , AMEX , Blog , IMDB , Internet , Pulp Fiction , Scott Liewehr , Social information processing , Social Media , Social Web , Technology , Twitter; , United Kingdom; , web content;
In this post I would like to explore personality in content marketing and the digital customer experience, but I am going to start with my kettle.
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20 January 2012 | on Observations , The Engagement Tier , CEO , Credibility , Customer engagement , enterprise software; , Facebook; , Popular culture , Twitter; , World Wide Web
I don’t often talk directly about my day to day work here on this blog, but I’ve just come back from a management team
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13 January 2012 | on Observations , Christmas , desperate search , Google; , Holiday bedlam , mobile devices , mobile phones , retail battle , retail experience , smart phone , smartphone
It is not quite the night before Christmas, I am standing in one of the big barn electrical stores and I have in my hand a
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27 December 2011 | on Writing Portfolio
In 2011 I published my last paper for The Gilbane Group and said hello to SDL and apart from regularly contributing to the SDL corporate blog,
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12 December 2011 | on Uncategorized
In 2011 I published my last paper for The Gilbane Group and joined SDL. I then started to write regularly for the SDL blog, I also
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06 December 2011 | on Content Management , Gilbane , Observations , Boston , broader social media , Computing , Content Management Systems; , cool web kids , Digital media , Massachusetts , Scott Liewehr , Social Web , speaker , tried and tested web content strategies , United States; , Vignette Corporation , web content; , website , World Wide Web
This week I had the pleasure of returning to an old haunt as I was asked to present at Gilbane Boston.
I say ‘old haunt’ as
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03 December 2011 | on Observations , analyst , Cloud Computing Journal , Content Management , Facebook Inc , Facebook; , New York , Online social networking , Real-time web , Robert Rose , Scott Liewehr , Social Media , social media engagement , the Cloud Computing Journal , Twitter; , World Wide Web
This week I was at Gilbane Boston and as I gorged on the bountiful smorgasbord of ‘key takeaways’, inspirational quotes and great conversation at this CMS
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