Ian Truscott
I am a tea-drinking, B2B technology marketing chap who is constantly talking about creating ART – Awareness, Revenue and Trust.
CXM: Do you Hunt and Make Fire or Order Pizza?
Will “mobile first” one day seem as ridiculous as “Internet Explorer” first?
Can you be too engaging with your customer?
Other writing - 2012 Roundup
Other writing - roundup of 2012
Social Media; The new "it's not what you know"?
If You Love Your Content, Set it Free!
