What's the CEO's problem?
| on T2c
This week, I'm inspired by Chris Ross CMO lead at Gartner...
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Tuesday 2¢
My informal personal blog, once called “Hovering Over the Back Button”, now, as I post on Tuesday’s it’s “Tuesday 2¢”
Do B2B Buyers Really Want to Be Surprised?
| on T2c
We don't want to be B2Boring or B2Biege, but do buyers really want to be surprised?
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Does Insight Need You To Be First?
| on T2c
We're worried AI can't generate original insight, but is that the point?
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Could AI Change Your Story?
| on T2c
This week, I continue the theme of the story we tell ourselves from last week, wonder if AI could impact it...
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The Stories We Tell Ourselves
| on T2c
This week's Tuesday 2¢; a story about the importance of the stories we tell, and telling them well.
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Clean Up in Aisle AI
| on T2c
This week's 2¢, I love what AI is doing to help augment our work - but... maybe the slop is creating some additional cycles....
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You are a B2B Service Provider
| on T2c
This week's 2¢ - As the world of work changes, are you now a B2B service provider?
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The Cost of the Easy Button
| on T2c
This week's 2¢, reaching for the AI easy button, it's fine....... right?
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Building a Campfire
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This week, I nicked something and thought I'd share it with you; we are all building campfires...
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