Tuesday 2¢ - Let Them Go
| on T2c
Adding my half arsed 2 cents to the ton of great advice you can get from the email marketing community on unsubscribes.
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Tuesday 2¢
My informal personal blog, once called “Hovering Over the Back Button”, now, as I post on Tuesday’s it’s “Tuesday 2¢”
Tuesday 2¢ - Who's Laughing Now Cloud?
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A gentle rant on marketing's obsession with reinvention and youth in ideas and content.
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Tuesday 2¢ - There's no OG in GOAT
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What can we learn from the passing away of Skype as Microsoft sunsets the product?
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Tuesday 2¢ - Post for the Gig You Want
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Maybe I should stop saying shit.
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Tuesday 2¢ - CFOs are from Mars, CMOs are from Planet 9
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This week, despite the oodles of copy spilled on the topic of the CMO/CFO relationship, I found a fresh analogy to torture.. planets.
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Tuesday 2¢ - But Will This Create Trust?
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Before you reach for LinkedIn and jump on the trends, ask yourself, will this create trust?
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Tuesday 2¢ - FOFU & Retirony
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A follow-up to last week's post -and what the FOFU has this got to do with marketing?
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Tuesday 2¢ - MQL: The 'M', I Like
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Yes, this Tuesday, it's time to join the rest of the marketing great and the good and give the old MQL a bit of a roasting...
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Tuesday 2¢ - From Attribution to Assist
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Lots of things are being pronounced dead in B2B marketing, from email to the corporate website, but one thing that is very much alive is the debate about attribution...
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