
Ian Truscott
I am a tea-drinking, B2B technology marketing chap who is constantly talking about creating ART – Awareness, Revenue and Trust.
Adding Pervasive to the Engagement Lexicon (a new Russian doll)
Back Up to the Plate

Localization - Do You Know the Dutch?
Throwing The Vendor Baby Out With The Implementation Bath Water?

The Answer to Every Web Content Publishing Problem Is a Bicycle?
Other Writing - Roundup of 2010
