Ian Truscott
I am a tea-drinking, B2B technology marketing chap who is constantly talking about creating ART – Awareness, Revenue and Trust.
Blog Tip #1 - The Why? Measurement, motivation and me
Klout; your score is 100 MILLION
Marketing Measurement; Now the CMO can look the CEO in the eye
Care to Be Shared? 6 Questions to Ask Of Your Content
Content marketing: move from the selfie and put your customer in the picture
Do we need to question our obsession with content youth?
Building a Business Case for Enterprise CMS
